We exist to help you design the products and services of tomorrow.
We help you scout the futures for compelling opportunities, and then apply our design skills to frame compelling solutions. In other words, we’ll help you gain new eyes on old problems, and help you imagine and build what’s next. We call it foresight-driven design innovation.
Our Specialities
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We’re pretty awesome (if we do say so ourselves) at applying the principles of good design to the development of new products, services, and experiences.
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We’re specialists at seeing “the big picture” and mapping things in such a way as to simplify complexity and provide clear points of entries for design interventions.
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A big part of what we do is understanding your problem space with fresh eyes and highlighting key spaces for strategic action.
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We’re highly skilled at thinking creatively about problem spaces and solutions. We encourage the exploration of the strange in an effort to expand our perspectives. We’ll push your idea of what’s possible, that's a pinky promise.
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We’re thought catalysts. To truly reimagine an industry, one must be willing to uncover assumptions, challenge conventions, and propose ideas that lie on the fringe of the imagination. We're not scared of proposing radically disruptive ideas.
Services
We split our work into two main streams. The first is foresight and futures driven work that explores the changes affecting a topic and spends time assessing the impacts of those changes across a spectrum of potential futures. The second stream of work involves designing products, services, and experiences that are often (but not always) first identified in the foresight work. In that stream of work, we develop ideas, prototype them, and refine them into something usable.
You must be wondering: “well, can I do both streams?” And the answer is, why yes of course. In fact, we recommend you do as they are meant to augment one another. So go ahead, start dreaming about what’s next.
What could be
Foresight services
Explore and make sense of present and upcoming changes. Spend some time exploring possibilities and identifying disruptive new future concepts to help inform your next wave of design innovation.
Trend Research & Analysis
Development of Scenarios
Identification of Future Possibilities (Innovations)
Build Out of Future Timelines
Strategic Foresight Assessment
What SHOULD
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Design
services
Let’s get that idea of yours refined and prototyped. Let’s figure out the details and identify a pathway for optimizing it, building it, and/or launching it out there.
Design Research (User, Materials, Processes, etc.)
Concept Development & Design Prototypes
Product Aesthetics, Art Direction & Brand Development
Storyboards & Story Maps